The ongoing war in Ukraine has affected the prices of various goods and services in the Netherlands as national inflation continues to rise. In recent weeks, a number of key brands – including Heineken, Nestlé and Unilever – have announced price increases for several of their products.
Unilever plans to raise prices in the Netherlands in 2022
Unilever, the multinational company behind various leading brands including Dove, Ben & Jerry’s and Knorr, announced in its latest trade statement that a number of products went up in the first quarter of 2022.
Unilever says that in all brands in Europe over the past few months, in-store prices have risen by an average of 8.3 percent – and showed that production costs are likely to rise soon, but could not confirm how this will lead to prices for shelves.
However, in its forecast for the rest of the year, Unilever gave some insight into what consumers should expect: “We are still expecting inflation inflation on inputs of around € 2.1 billion in the first half. [of 2022]… and about 2.7 billion euros [in the second half]».
Nestlé brands like Maggi and Nescafé will become more expensive
Similarly, Nestlé, which owns brands such as Maggi, Häagen-Dazs and Perrier, is set to raise prices for the second time in six months. In late 2021, a Swiss international company raised prices as a result of the long-term effects of the coronavirus pandemic. They also acknowledged that rising energy costs and various other raw materials will make a number of leading brands even more expensive.
“Cost inflation continues to rise sharply, which will require further pricing and mitigation throughout the year,” Nestlé said in a statement on its website. In the first quarter of this year, prices in Europe rose by an average of 4.1 percent, “reflecting significant cost inflation.”